AB36 8 - Strathdon

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Leaflet Distribution Population Targeting

Knowing the population of an area could facilitate the planning of leaflet distribution campaign. Types of businesses who may have a vested interest in population data could be fast food restaurants, short terms loan company and or marketing companies.

Your leaflet distribution plans would not be limited to these business sectors, it however highlights the flexibility of your direct marketing venture opening doors to the use of population data for leaflet distribution and or flyer distribution campaigns.

Total number of People 471
Males
249
Females
222
Aged 0 to 15
82
Aged 16 to 74
343
Age 75 and over
46
Marital status (all people aged 16 and over)
Single (never married)
95
Married
200
In a registered same-sex civil partnership
9
Separated
5
Divorced
47
Widowed
33
Composition (all households)
One person households
83
Married couple households
74
Cohabiting couple households
25
Lone parent households: with dependent children
9
Lone parent households: with non-dependent children only
4
All other households
7

Leaflet Distribution Ethnicity and Religion Targeting

People in Strathdon are mostly and of the faith. To help you further with your door to door distribution campaign, here are some additional facts to consider as part of your leaflet distribution delivery campaign.

Ethnicity - Largest ethnic group(s)
White
468
Black
2
Asian
1
Arab
0
Mixed
0
Other
0

Depending on the leaflet distribution campaign; faith can be an important factor when deciding which postcode sector to target in Thistle Court,Aberdeen. Below is a breakdown of the faith diaspora in AB36 8, Strathdon.

Religion (all people)
Christian
240
Muslim
0
Jewish
0
Hindu
0
Sikh
0
Buddhist
1
Other religion
0
No religion
182
Religion not stated
48

Leaflet Distribution Health Targeting

Knowing your target audiences health situation could make a difference to your leaflet distribution campaign. This could be particularly useful to gyms or health clubs who wish to locate and offer incentives to increase the prospects of a leaflet distribution delivery.

All people
Day-to-day activities limited a lot
22
Day-to-day activities limited a little
69
Day-to-day activities not limited
380
Day-to-day activities limited a lot: Age 16 to 64
8
Day-to-day activities limited a little: Age 16 to 64
34
Day-to-day activities not limited: Age 16 to 64
256
Very good health
232
Good health
180
Fair health
47
Bad health
11
Very bad health
1
Provides no unpaid care
431
Provides 1 to 19 hours unpaid care a week
32
Provides 20 to 49 hours unpaid care a week
5
Provides 50 or more hours unpaid care a week
3

Leaflet Distribution Work Targeting

Knowing if the target audience in AB36 8 Strathdon are in work and can afford your product or service is key to any successful leaflet distribution and should be considered when conducting a leaflet distribution door drop campaign. Below are the statistics we hold on individuals within Strathdon relating to employment and work.

Economically active
Employee: Part-time
48
Employee: Full-time
113
Self-employed with employees: Part-time
0
Self-employed with employees: Full-time
14
Self-employed without employees: Part-time
16
Self-employed without employees: Full-time
42
Unemployed
13
Full-time student
8

Leaflet Distribution Education Targeting

All Levels
Level 1 qualifications
83
Level 2 qualifications
59
Apprenticeship
N/A
Level 3 qualifications
39
Level 4 qualifications and abov
126
No qualifications
82
Other qualifications
N/A

Within a 1 mile radius